How to prepare for the “gig economy”
It’s probably a term you’ve heard before…the “gig economy”. Simply put, more and more Americans are taking multiple gig jobs to meet their hours and/or to have a flexible schedule.
We’re finding this trend has also taken over the hourly market. Workers have multiple (often similar) employers in order to fulfill the amount of shifts they need. In addition to this becoming a new trend, the new overtime regulation will force many employers to cut employee hours resulting in employees looking elsewhere for more shifts.
Snagajob recently surveyed over 1,000 hourly workers in the annual State of the Hourly Worker report to get their take on what motivates them to apply and stay with a company. One major theme stuck out in this year’s results…enough hours. There was an overarching need for more hours, which lines up with the economy shifting to a gig economy.
As you can see in the survey results above, having enough hours is ranked as more important than pay when it comes to considering a job offer. But what does this mean for your business and how can you prepare for a gig economy?
1. Release schedules two weeks in advance
It’s critical that you optimize your employees’ schedules and give them advance notice of when you need them to work. If they are balancing your shifts and another employer’s shifts it will be difficult for them to squeeze you in…unless you put them on the schedule first.
Making sure all your ducks are in a row when it comes to being as organized as possible with shift information will become very important, especially when the new overtime regulation kicks in on Dec. 1, 2016. Consider making your employee schedule mobile friendly. This will guarantee they see the schedule, make it easy for you to organize and allow them easily request shift swaps.
2. Include shift information in job postings
Only hiring for the night shift? Need someone just to open on the weekdays? These details can make or break a job application. By appealing to those looking for the shifts you have to offer, you’ll make sure you aren’t wasting their time applying or wasting your time interviewing.
If you aren’t looking for someone to pick up a particular shift, include how many hours per week you expect this position to gain. Or if this open position will just pick up hours when needed, include that info as well. Job seekers will appreciate your transparency.
3. Consider sharing employees
[bctt tweet=”Almost 90 percent of hourly workers would consider getting multiple jobs for more hours.” username=”snagajobworks”]
Instead of having to share your employees with your competitors, think about reaching out to other franchises or nearby locations where you could cross-train employees. This will not only give you access to employees that understand your system, it will give your employees the option to get more hours without you having to worry about them qualifying for overtime.
If you get this relationship in place, make sure to mention the option during the application process. Your applicants will appreciate the opportunity to work more and your willingness to work with other businesses to meet their needs. In addition, this will give you a great idea of who would make a good candidate to move up in the company by watching their drive and willingness to learn.
There’s a shift going on in the hourly industry. Workers are caring more about hours than pay and are changing the way they view work. Preparing for this trend will put you ahead of the game and ensure you keep your best workers for the long haul.